AFA Arredamenti stand at Sigep 2017
Sigep 2017, the international fair dedicated to ice cream, pastry, bakery and coffee, has counted visits from guests from 170 foreign countries. Over 130 thousand Italian visitors and 30 thousand foreigners. AFA Arredamenti on the occasion of Sigep 2017, presented its own concept store vision: Gents house. The name assigned to this concept store embodies the soul of the project. Here, in fact, time seems to have stopped at the first half of the last century and guests are immersed in environments of contemporary style but with a vintage flavor.
The center of the setting is represented by the pastry area, dominated by newly designed counters, made of innovative materials and out of time. All this was supported by the partnership with Bindi Dessert. The collaboration with Forno Bassini 1963 led AFA to design a bakery area. To conclude, in this context a number of activities have been designed and included, including a vintage-style barbershop (created thanks to the support of Proraso), a floral stand created by Fior di Verbena and a music corner shop. The care of every detail has given the guests the opportunity to meet for a few hours in a fantastic era now gone.