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The strenght of the brand: why is it better invest in a franchise than a new format
For the franchisor, the most obvious benefit is the rapid expansion that he is able to give to his brand without resorting to large investments. Thanks to the standardization of procedures at the o...
Posto o non posto? Quando pubblicare su facebook
<p><em>Il successo sui social è tutta una questione di tempi. In ogni istante della giornata vengono postati contenuti, a ritmo serrato, ma non tutti i momenti sono buoni per ot...
How to enhance the external spaces of a local
The external space of a room is the first element that captures the customer’s attention. What then are the best solutions to enhance the outdoor spaces of a room so that they become profitable ...
How to manage a beach bar and make it possible
Sun, relaxation and beach: the beach bars are new ways to conceive the stay at the sea, places to spend a day in an exclusive environment under the cuddles of hot rays. Not only bathing establishm...
How to extend external spaces hotel
The outdoor area is the business card of any hotel, a preview of what the customer will find inside. This is why it is important to take care of it and make the most of it, creating a coordinated imag...
Guide to success: 5 steps to open an Hanburgery
The format is that of “slow-fast-food“, which aims at a single dish, genuine and high quality: in this key, the Italians like the hamburger. But what are the fundamental success factors fo...
5 tips to make the hotel room luxurious
The concept of luxury always changes. We had anticipated this by talking about temporary restaurants and spontaneity suites, two formats in which the idea of luxury overcomes the purely material...
Instructions for the banking of the bar
The errors to avoid in setting up the bar counter are many and in different areas: from the materials to the refrigeration, from the aesthetic aspect to the internal arrangement. In the context of ...
Evolutions and trends in public exercises showcases
Horizontal or vertical exposure? If you are the owner of a bar or a restaurant you know very well what we are talking about. The display of shop windows in public shops is a very important aspect and ...